Media Release: Entries open for Black Rock Home Brew Competition

18th
June
2012
Beervana Black Rock Home Brew Competition

MEDIA RELEASE
18 June 2012
Home Brewing celebrated at Beervana 2012
Entries open for Black Rock Home Brew Competition
 
Beervana and Black Rock announced today the inaugural Black Rock Home Brew Competition to be held at Beervana 2012.

The Competition is a chance for aspiring brewers to have their brews judged by Black Rock Master Brewer Kirsten Taylor, Taranaki brewing guru Joseph Wood from Liberty Brewing, and beer aficionados and home-brew advocates Simon Morton and Richard Scott from Radio New Zealand's 'This Way Up' programme.

“We constantly get emails from passionate home brewers wanting to show off their wares at Beervana,” explains Festival Director David Cryer. “This year, with Black Rock’s help, we can offer home brewers a chance to demonstrate their skill at the event.”

Black Rock Master Brewer Kirsten Taylor believes supporting home brewers is critical to grow a vibrant beer industry. “Home brewers are experimental by nature. Their quest for knowledge, to understand what makes good beer, often leads to brilliant results as they manipulate hops, malt and technique.”

“For producers like us, what home brewers do with our products is really inspiring. I’m expecting to see lots of innovation in the competition entries!”
She also believes that brewing for competition is often the catalyst for home brewers to become professional.

“Competitions encourage home brewers to look at what’s currently available and what styles or brands they might aspire to be able to brew like. It makes them focus on the consumer.

“Competition also often helps brewers break through barriers in the standard of their brews, as they pay more attention to sanitation and other aspects of the brewing process.  And of course the feedback gained from competition is invaluable too,” says Taylor.

Ten finalists will be chosen, including two runners-up and an overall winner. The finalists and winners will be announced at 9pm on Friday 17 August at Beervana Session 2. Every entrant will have an opportunity to talk to the judges after the winners are announced.

The winner will take home a GA double-pass to Beervana 2013, three 6-pack cases of malt extract of their choice from Black Rock, $200 voucher for Martin Bosley's restaurant, and a year subscription to Dish magazine. The runners-up will win a GA double-pass to Beervana 2013 and one 6-pack case of malt extract of their choice from Black Rock.

ENDS

For further information contact Jessica Venning-Bryan, Jessica@beervana.co.nz or 027 528 0257. Or visit www.beervana.co.nz/hbcomp

Media accreditation for Beervana 2012 can be completed online at www.beervana.co.nz/media

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